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SUMMIT AGENDA – Jan 27th to Feb 4th 2018


Day 1 – General Social Media | Saturday 27th January

Understanding How Social Media Fits Into A Bigger Digital Marketing Strategy

Social Media have created a huge opportunity to reach and engage audiences in a way that has never been possible. Yet, while social media is becoming an increasingly important tactic in companies’ marketing strategy, many companies still manage social media as a separate activity. In this session, Rich will be teaching you how social media fits into your overall digital marketing strategy.

Rich Brooks
8 AM PST | 11 AM EST

Rich Brooks is the president of flyte new media, a Web design and Internet marketing company in Portland, Maine. He’s an Expert Blogger at, contributes regularly to Social Media Examiner, and started the Agents of Change, a weekly podcast and annual conference that’s all about search, social, and mobile marketing. He is also the author of “The Lead Machine: The Small Business Guide to Digital Marketing”, a popular and well-received book that helps entrepreneurs and marketers reach more of their ideal customers online.

Social Media Trends For 2018

Social media marketing changes and evolves quickly. Brian will be touching on the social media trends for 2018, so that you become aware of where you should be placing your time and money more effectively across the social networks this year.

Brian Peters

Brian Peters
9 AM PST | 12 PM EST

Brian Peters is the Digital Marketing Strategist at Buffer. He is responsible for planning and executing on cutting edge digital marketing and social media tactics.

How To Plan A Comprehensive Social Media Strategy That Will Help Boost Brand Awareness

Every action you take on social networks should be a part of a larger social media marketing strategy, which is why having a comprehensive social media strategy will help guide your social media efforts to help you successfully connect with your customers. Calli shares what a social media marketing plan should include, and how to come up with a social media strategy that will work best for your business goals.

Calli Cholodenko
10 AM PST | 1 PM EST

Calli Cholodenko is the founder of Something Social, a boutique social media firm specializing in lifestyle brands. With an emphasis on branding, creative strategies, photography and business development, she quickly realized social media was the perfect outlet to put her passion, talent, and innate abilities to work. Since its inception in early 2014, Something Social has grown to work with top lifestyle brands on both a local and national level, along with industry leaders and community influencers.

How Businesses Should Incorporate Live Streaming Into Their Social Media Strategies

Live streaming is a powerful tool in the social media marketer’s arsenal. Almost every social media and video platform has incorporated live streaming, and this has enabled brands to provide customers with a window into their world. Ryan will share why your business needs to incorporate live streaming, as well as his live streaming strategies that will engage your existing customers and attract new ones.

Ryan Steinolfson
11 AM PST | 2 PM EST

Ryan Steinolfson is the CEO and founder of Accelerate Marketing, Inc., a digital marketing agency in San Diego that has grown over 500% in the last 4 years.  With over 500,000 views’ on his YouTube videos, Ryan is known as the “periscope tool guy”, the inventor of the #scopesack, and specializes in social proof management and marketing. He is also a livestream coach and instructor.

Social Media And Customer Service: How To Win Your Customers With Social Media

Social media has changed customer service forever and it has shifted power from brands to consumers. This means that brands need a different way of thinking about customer engagement on social media, and Dan will be sharing about how you can navigate social media’s role in the customer experience and win at social customer care.

Dan Gingiss
12 PM PST | 3 PM EST

Dan Gingiss’s 20-year career has consistently focused on delighting customers, spanning multiple disciplines including social media, customer service, marketing, and digital customer experience. Dan is the author of the new book, Winning at Social Customer Care: How Top Brands Create Engaging Experiences on Social Media. He also co-hosts the Experience This! Show, which features examples and tips on how to create a remarkable customer experience for your business.

Case Study: Effectiveness Of Sharing Content Multiple Times On Twitter, Facebook And LinkedIn

Reposting the same content on social media can be quite a controversial topic – some marketers like it and some marketers don’t. In this case study, Emeric shares Agorapulse’s discovery into the effectiveness of sharing content multiple times on Twitter, Facebook and LinkedIn.

Emeric Ernoult

Emeric Ernoult is the co-founder of Agorapulse, a social media management tool used by more than 11,000 businesses across 180 countries. As a social media marketing pioneer, Emeric has advised well-known international brands such as Virgin, FIA and Microsoft, among others.

Case Study: What McDonald’s And Garrett Popcorn Shops Are Doing With Social Media Engagement

In this session, Elly takes you behind the scenes and shares how big brands like McDonald’s and Garrett are using social media to build loyalty and strengthen its business worldwide. She also talks about the key components behind a successful global social media strategy.

Elly Deutch Moody

Elly Deutch Moody

In her current role at McDonald’s, Elly Deutch Moody creates and oversees all social media campaign efforts for the brand worldwide, and is the lead content strategist for all of the McDonald’s Corporate Social Media Channels. Prior to working in her current role at McDonald’s, Elly worked as Associate Director of Digital and Social Media at Garrett Popcorn Shops.


Day 2 – Facebook | Sunday 28th January

How To Get Started With Facebook Ads As A Total Beginner

If you are new to advertising on Facebook, then this is the session for you. Find out what you should have in place FIRST, before spending any money on Facebook Ads. Brian will walk you through the best way to set up Facebook Ads campaigns, with tips and strategies to ensure that you get a high ROI on every dollar spent.

Brian Meert
8 AM PST | 11 AM EST

Brian Meert is the CEO of AdvertiseMint, a Hollywood based digital advertising agency that specializes in helping successful companies advertise on Facebook, and the author of “The Complete Guide to Facebook Advertising” which is available on Amazon. He began his online advertising career with his college cafeteria money and since then, has managed millions of dollars in digital ad spends in entertainment, fashion, finance and software industries. Brian has an MBA in marketing and over 15 years of experience in the field.

How (And Why) To Use Facebook Live Videos To Increase Engagement

People are spending 3 times longer watching live videos versus ones that have already been prerecorded, and Facebook Live is generating tons of engagement on news feeds. In this session, Stephanie will share why Facebook Live can be a huge asset to your social media marketing, as well as strategies on using Facebook Live videos for your brand.

Stephanie Liu

Stephanie Liu
9 AM PST | 12 PM EST

Stephanie Liu is a seasoned award-winning Digital Marketing Strategist with nearly 10 years of experience in the advertising and online marketing industry. She has worked with Fortune 500 companies throughout her agency career as a search marketing manager, social media strategist and director of social strategy.

Advanced Facebook Ads Strategies For Advanced Marketers

Do you use Facebook ads and want to bring your Facebook advertising to the next level? Azriel will teach you advanced Facebook advertising techniques you probably didn’t know about but should most definitely experiment with.

Azriel Ratz
10 AM PST | 1 PM EST

Through his years of experience in online marketing, Azriel Ratz has perfected his strategy for companies finding their ideal audiences and creating the most relevant ads for their businesses. He is the creator of “Facebook Ads Mastery” and the author of Find, Engage, and Optimize. Azriel has managed ads in B2B, B2C, SaaS, eComm, online publishers, non-profit, and more.

Strategies For Local Facebook Ads Campaign That Accurately Targets The Right Audience

With Facebook’s targeting capabilities, local businesses are able to use Facebook ads to target the audience of their choice. It’s never been easier to get customers “in the door” as a local business. Gavin will share strategies that are specifically tailored to help local business owners grow their business with Facebook ads, and you’ll be able to use what you learn here to create and implement an effective strategy so you can finally start seeing big results.

Gavin Bell
11 AM PST | 2 PM EST

Multi-award winning entrepreneur, Gavin Bell is often regarded as one of the worlds leading Facebook advertising experts. At just 21 years of age, he launched his social media agency, Blue Cliff Media. Fast forward two years and they’re working with brands across the world, helping them to transform the way they communicate and market themselves online. His work has been featured on the likes of, Huffington Post, Entrepreneur on Fire, KissMetrics and Social Media Examiner.

Using Facebook Messenger Chatbot for Conversational Selling

Facebook Messenger Marketing is in prime position to become the world’s #1 marketing channel in 2018 and the coming years, and early adopters of this fast-growing channel are going to have a serious advantage over their competitors. Molly will be teaching you how to use Facebook Messenger Chatbots to make better engagement with people who are ready and eager to learn more about your products and services.

Molly Mahoney
12 PM PST | 3 PM EST

Molly Mahoney is a performer and Facebook Live expert that loves to teach business owners how they can build their audience and boost their profits using live video. Using a Facebook Messenger chatbot, she reached over 1 million people organically for her Facebook Live Video. Molly also runs a course on Facebook Messenger Chatbots.

Day 3 – Facebook | Monday 29th January

The Highest ROI Facebook Ads Strategies For Physical & E-Commerce Products in 2018

Want to grow your physical or e-commerce sales using Facebook Ads? Alex will walk you through his Facebook ads strategies to get highly relevant traffic instead of accidental visitors, and you will learn how to convert your traffic to sales.

Alex Fedotoff
8 AM PST | 11 AM EST

Alex Fedotoff is one of the leading Facebook advertising strategists for e-commerce brands. His agency AF MEDIA helps brands to scale massively using results-oriented direct response advertising. Huffington post calls him one of the foremost Facebook advertising experts in the world and The Next Web calls him a marketing specialist with one of the highest ROI-producing Facebook formulas amongst advertisers.

The Science Of Testing And Optimizing Facebook Ads

Want to improve the performance of your Facebook campaigns and learn how to successfully test and fine-tune your Facebook ads? Rachel will share the methods to test and optimize your Facebook Advertising campaigns, just like the pros.

Rachel Pedersen
9 AM PST | 12 PM EST

Rachel Pedersen is a Social Media Strategist recognized by Content Marketing Institute as one of the Most Influential Online Marketers. She has been featured on top publications such as Huffington Post, Cosmopolitan, The Daily Mail and more, as well as on top podcasts such as Entrepreneur On Fire. Rachel is also the founder of Social Media United, a leading online university for those aspiring to become successful social media managers and strategists.

Case Study: Growing A Facebook Community From 0 To 3M

Thinking of creating a fan base on Facebook and want to learn how to engage your audience via pages and groups? Holly shows you how to cultivate a thriving community using Facebook page and group, and how to use Facebook Insights to learn about your community and what they like.

Holly Homer
10 AM PST | 1 PM EST

Holly Homer is a professional blogger whose Kids Activities Blog helps parents discover fun things to do with their kids. She grew her Facebook page Quirky Momma fan base from 0 to 3 million without using Facebook advertising or crazy gimmicks.

How To Use Facebook Advertising To Launch A Product

If you are launching a new product or service, you will need to create buzz and get the word out to the right people. Using Facebook ads is a great way to promote the launch of a product or service and generate excitement, and Maxwell will be teaching you how to successfully launch your product with Facebook ads for both physical or informational products, no matter your budget or the size of your email list.

Maxwell Finn
11 AM PST | 2 PM EST

Maxwell Finn is one of the world’s most sought-after Facebook advertising and E-commerce experts and has coached thousands of marketers and entrepreneurs. He is also the co-founder of an agency with the original Shark from Shark Tank, Kevin Harrington, and his agency runs Facebook ads and sales funnels for some of the biggest companies in the world like 3M. Maxwell is frequently invited to speak about Facebook advertising at some of the biggest and most prestigious events and masterminds in the world.


Day 4 – Instagram | Tuesday 30th January

Instagram Stories: How To Create Engaging Stories That Retain Audience And Drive Business Goals

If you are thinking about using Instagram Stories for your business, learn how to get started with one of the hottest social media features. Sue will cover the basics and secret hacks for getting started with Instagram Stories, as well as creating engaging stories that keeps audience retention high, impresses your followers, and drives business goals.

Sue B. Zimmerman
8 AM PST | 11 AM EST

Sue. B Zimmerman is an insightful social media educator, energetic speaker, and in-demand business coach. Her blog is ranked as one of the top 10 social media blogs in 2017 by Social Media Examiner. She’s also one of the most popular CreativeLive instructors and has been named by Huffington Post – Top 50 Must-Follow Women Entrepreneurs in 2017.

How to Beat Instagram’s Algorithm And Use Analytics To Outsmart Instagram

Instagram algorithm, just like the Facebook News Feed algorithm, has affected marketers trying to get their content seen on Instagram. Tyler is going to teach you how the Instagram algorithm works, what you need to know about it, how to use Instagram Analytics, and more importantly, how to outsmart the algorithm.

Tyler J. McCall
9 AM PST | 12 PM EST

Tyler J. McCall is an Instagram Marketing Coach for creatives and entrepreneurs, helping them use Instagram to grow their community, grow their list, and grow their business.

How To Utilise Instagram To Sell Products

Instagram has become one of the prime social platforms to drive sales for your business, and it translates into millions of potential customers for your products or services. Erin will show you how to go about selling your products and services via Instagram, as well as the advantages of using Instagram for selling.

Erin Cell
10 AM PST | 1 PM EST

Erin Cell, founder of Socially Powered, is a social media strategist, consultant & speaker who is passionate about helping businesses understand the power of social media. She is the mastermind behind the inaugural Social Media Day Denver event bringing together the Denver business community.

Strategies On Running Successful Contests On Instagram

Running an Instagram contest is a simple and effective way to increase social engagement, engage your followers, and spread word about your brand. Marley will be sharing the steps and strategies on running a successful Instagram contest, and will share some data-backed Instagram contest ideas to make your contests more successful.

Marley Baird

Marley Baird
11 AM PST | 2 PM EST

Marley Baird is a Social Media & Marketing Consultant who has generated thousands of leads for her clients. Marley also shares Marketing & Social Media training on her YouTube channel every Wednesday.

How to Use Influencer Marketing to Sell on Instagram!

Word-of-mouth is one of the most valuable forms of marketing out there, and it extends well beyond recommendations from friends and family into the realm of influencer marketing. In this session, Shane will take you through everything you need to know about influencer marketing – from strategy and tips, to tools you can use to boost your Instagram campaign.

Shane Barker
12 PM PST | 3 PM EST

Shane Barker has been in the influencer space for over 5 years and is a top contributor at INC, Huffington Post and Salesforce. He has a video influencer series with SEMrush called “Influencer Marketing with Shane Barker!” and has consulted with Puma, California Art Institute, IMAX plus many others.


Day 5 – Twitter | Wednesday 31st January

How To Lead Your Market And Grow Your Business One Tweet At A Time

Are you debating whether your business should invest time on Twitter? If you want to create a stronger overall Twitter strategy that will grow your business, then let Nicky take you through her strategies on building a savvy Twitter strategy, and how you can use Twitter to cater to your audience, find prospects and expand brand recognition.

Nickey Kriel

Nicky Kriel
8 AM PST | 11 AM EST

Nicky Kriel is a social media coach, trainer and consultant, as well as the author of “How to Twitter for Business Success” which has helped thousands of business owner get started on Twitter.

Converting Your Twitter Followers Into Business Dollars

Twitter is a powerful marketing tool for businesses, but you will need a solid Twitter strategy in place to make the platform work for you. Mike will teach you a solid understanding of how Twitter marketing works and actionable instructions on exactly what to do so you get results for your business.

Mike Kawula
9 AM PST | 12 PM EST

Mike Kawula is the CEO of Social Media startup Social Quant, a top ranked Twitter tool by HubSpot, co-author of “Twitter Marketing That Sells”, co-founder of Dinner Table MBA. Michael is an entrepreneur whose last 3 businesses each hit 7 figures in under 3 years with his past being ranked the 144th fastest growing company by Inc. Magazine in 2012. He’s also an author, has been featured on CNN, interviewed by Anthony Robbins and featured in over 100 publications over the last few years.

The Best Twitter Tools To Build Your Community And Grow Engagement

Twitter tools can help you manage your Twitter account more efficiently while improving your Twitter marketing. With so many Twitter tools out there, it’s hard to know which ones to trust with your Twitter account management. From content scheduling to curation, Mike will share with you his favorite Twitter tools.

Mike Allton
10 AM PST | 1 PM EST

Mike Allton is an award-winning blogger and author at The Social Media Hat, as well as the CMO at SiteSell. Mike teaches a holistic approach to content marketing that leverages blog content, social media and SEO to drive traffic, generate leads, and convert those leads into sales. He is also the author of “The Unofficial Book On HootSuite: The #1 Tool for Social Media Management”.

Twitter Chats: How And Why To Use Twitter Chats

Have you considered using Twitter Chats as a marketing tool for your business? Madalyn shares why Twitter Chats will benefit your business, how to use Twitter Chats, as well as her tips on using Twitter Chats.

Madalyn Sklar
11 AM PST | 2 PM EST

Madalyn Sklar is a serial entrepreneur, community builder and leading Twitter marketing expert. She’s ranked the #1 Social Media Power Influencer in Houston. Each week she hosts the #TwitterSmarter Twitter chat that brings together hundreds of people in an active one hour discussion revolving around Twitter marketing. Since launching two years ago, it has reached 4.64 billion impressions. She also hosts the weekly #SocialROI chat that’s presented by ManageFlitter. Madalyn interviews leading social media and marketing experts for her TwitterSmarter podcast and co-hosts the weekly Communities That Convert podcast with Kami Huyse.


Day 6 – Pinterest | Thursday 1st February

Guide To Promoted Pins: Creation, Targeting And Analysis

If you are looking to get a leg up on Pinterest and drive more traffic to your site, Promoted pins can return huge results for very little investment compared to other social networks. Alisa walks you through the process of setting up Promoted pins and shares her insider tips on better targeting and analysis of your pins.

Alisa Meredith
8 AM PST | 11 AM EST

Alisa Meredith is a Pinterest marketer with a focus on content that converts. She is also the Content Marketing Manager at Tailwind, a Promoted Pins Specialist and author of the book “How To Use Promoted Pins To Drive Leads And Sales”.

Creating Better Pinterest Pin Images: Tools, Tips And Hacks

Having attention-grabbing pins is the key to getting clicks on your Pinterest account. The more clicks you get on a Pinterest pin, the more traffic you will be driving to your website. Louise teaches you how to create better looking Pinterest pins that tell a story and intrigue the viewer.

Louise Myers
9 AM PST | 12 PM EST

Louise Myers is a graphic design expert whose designs have been featured by Disney, Macy’s, WalMart and more. She teaches business owners to create their own social media graphics to get visibility and attract prospects.

How To Use Pinterest For Business

Using Pinterest for business is the perfect way to get your product or service “discovered by millions of people looking for things to plan, buy and do.” In this session, Summer will be teaching you how Pinterest can work for businesses, and how to strategically use Pinterest to drive more traffic and leads to your business.

Summer Tannhauser
10 AM PST | 1 PM EST

Summer Tannhauser is a business and marketing mentor to female entrepreneurs who desire to create wealth online through a personal brand and business. She helps these high achieving and multi-passionate women hone in on their zone of genius, cut through the overwhelm, and get really clear on their path to creating both a purposeful impact in the world, and their own lifestyle freedom.

Pinterest Analytics: Know What’s Selling And What’s Not For Your Business On Pinterest

If you are using Pinterest to reach your audience, then it is important to analyze your Pinterest activity to identify what types of content resonate best with your audience. In this session, Monica will deep dive into understanding Pinterest Analytics, what you need to be looking at and what to do with what you see.

Monica Froese
11 AM PST | 2 PM EST

Monica Froese is the founder of Redefining Mom, a site for helping moms build thriving online businesses. After using Pinterest to grow her site, Monica now provides Pinterest training and account reviews for other online businesses.

Ranking Your Pins And Page On Google And Pinterest Feed

Pinterest can be a huge source of traffic for websites, but you would need to understand how to optimize your pins and page in order to get them shown in feeds and in Google Search. In this session, Anna breaks down the things that need to be optimized so that your pins get seen and ranked.

Anna Bennett
12 PM PST | 3 PM EST

Anna Bennett is the owner and President of White Glove Social Media. As a Pinterest expert, she helps businesses supercharge traffic and sales growth with Pinterest. Anna has been chosen by Pinterest to be one of their top 15 Pinterest experts.


Day 7 – Snapchat | Friday 2nd February

Snapchat Marketing Strategies For Businesses

Snapchat started as a simple app to send disappearing videos to friends, but now attracts some of the biggest brands and influencers in the world. However, since Snapchat is so different from the other social media sites, you may be unsure how to use Snapchat for your business. Thomas shares actionable wisdom and takeaways to tie your Snapchat marketing efforts into your overall marketing plan.

Thomas Cilius
8 AM PST | 11 AM EST

Thomas Cilius is the CEO and co-founder of Snaplytics, an analytics platform for Snapchat and Instagram Stories that helps marketers save time and create better engagement through actionable metrics.

Getting Your Brand Noticed On Snapchat And Having More Views For Your Snaps

Want to rock your brand’s Snapchat and build a community of loyal raving fans? Austin will be walking through his Snapchat tricks, secrets and hacks, and you will get the low-down on Snapchat storytelling mastery.

Austin Iuliano
9 AM PST | 12 PM EST

Austin Iuliano has been rocking the social media landscape for 5+ years now, building his first business exclusively through social media and personal branding. He is a Snapchat storyteller, content creator at and creator of snapchat mastery. Austin also creates and manages social media growth for agencies and corporations.

Snaps That Pop: How To Shoot The Best Content On Snapchat

If you are a brand looking to sustain engagement with Snapchat users and looking for ways to improve your Snapchat stories, Andy will show you how to produce the best Snapchat content to keep your Snapchat fans engaged and coming back for more.

Andy Burgess
10 AM PST | 1 PM EST

Andy Burgess is a pioneer in the vertical filmmaking world, creating daily cinematic videos on Snapchat and telling stories through short form content all around the world. Andy has worked along side brands such as Forbes, Nasdaq, College Humour & Topdeck Travel to create truly beautiful and engaging stories.

Leveraging Influencer Marketing To Sell On Snapchat

For brands looking to make a big, immediate impact with their social media strategy, Snapchat has become the ideal social network. In this session, Miri breaks down the best way to create an influencer strategy on Snapchat.

Miri Qylafi
11 AM PST | 2 PM EST

Miri Qylafi is the Head of Marketing at Fanbytes, a Snapchat video advertising network helping brands engage with Generation Z through a programmatic influencer network on Snapchat.


Day 8 – YouTube | Saturday 3rd February

How To Grow A YouTube Channel

Perhaps you have a brand new YouTube channel with absolutely no views and no subscribers, or maybe your channel growth has stagnated. You’re wondering how you can get more YouTube subscribers, and how you can increase the reach of your YouTube videos.

Roberto takes you through his strategies for growing a YouTube channel, and also the steps he took to grow his channel from 0 subscribers to more than 270,000 subscribers today.

Roberto Blake
8 AM PST | 11 AM EST

A YouTube Creator turned Influencer with more than 270,000 subscribers for his YouTube channel,  Roberto Blake vlogs about creativity, marketing, entrepreneurship, video editing, product reviews, and more. He is also the the CEO and Creative Director of Create Awesome Media, LLC., where he develops and produces digital content and online media properties.

How To Create Effective YouTube Video Ads That Will Generate Leads And Sales

With over 1 billion users on YouTube and people watching 50% more video on the platform year over year, running a series of YouTube ads is one way to get in front of your target audience. Tom will be breaking down the steps and strategies behind effective YouTube video ads that people will not skip.

Tom Breeze
9 AM PST | 12 PM EST

Tom Breeze is a YouTube Ads expert. He’s an entrepreneur, speaker, author and his YouTube ads agency, Viewability, boasts an impressive client list including Frank Kern, Neil Patel, Amy Porterfield, Brendan Burchard and many more. Tom will help you run YouTube ads properly so that you become the leader in your market.

How To Shoot And Make Viral Youtube Videos And Get Press And Media Attention

Want to create viral YouTube videos and have your video content seen by the masses? Viral videos are a great way to bring attention to your business – but is creating a viral video all about luck?

Sean takes you through his thought process and steps on shooting viral videos, and highlights the strategies that work when you want your video content to be picked up by the press and media.

Sean Cannell
10 AM PST | 1 PM EST

With over 20 years of experience in online video, social media, and online marketing, Sean Cannell has become the go-to authority of building real influence with video.

Sean has built multiple successful brands online including seanTHiNKs, THiNK International, THiNK Media TV, and Clearvision Media, to over 350,000 subscribers with over 10 million video views.

YouTube Remarketing: How to Retarget People on YouTube

Retargeting can help to re-engage your audience in every stage of the conversion funnel. In this session, Brett will be sharing tactics for remarketing with YouTube, as well as effective ways to build remarketing audiences for your YouTube ads and boost conversions. You’ll also learn how to combine search, shopping, and YouTube options to build target audiences that convert.

Brett Curry
11 AM PST | 2 PM EST

Brett Curry is the CEO of OMG Commerce, an eCommerce marketing agency and Google Premier Partner. Brett started his first marketing agency in 2003 and launched his first search engine marketing campaign in 2004.  Now he leads a team of SEO and SEM professionals serving ecommerce clients.  Brett is the author of The Ultimate Guide to Google Shopping published by Shopify.  He is also the host of the eCommerce Evolution Podcast highlighting what’s new and what’s next in eCommerce.


Day 9 – LinkedIn | Sunday 4th February

How To Establish Yourself As Your Industry’s Expert With LinkedIn

You can’t just wait for clients to come to you on LinkedIn – you have to put yourself out there and offer something of value. In this session, you will learn how to start establishing yourself as an expert, so that you can build a wider network and attract more people interested in your products or services.

Alex Pirouz
8 AM PST | 11 AM EST

Alex Pirouz is the host of the Ask Linkfluencer Show, columnist, speaker and CEO of Australia’s leading LinkedIn training company. He is a regular writer for Huffington Post, Hubspot, and Entrepreneur magazine, and his work has been featured in over 50 media publications.

Mary Fain Brandt
11 AM PST | 12 PM EST

Mary Fain Brandt is a San Diego based LinkedIn Strategist, Speaker and Career Consultant who works with business professionals and entrepreneurs to optimize their LinkedIn profiles so they stand out as experts in their industry and get more clients.

Christine Hueber
9 AM PST | 12 PM EST

Christine Hueber is the #1 LinkedIn All-Time Top Expert, has a Top 1% Most Viewed Profile, is a member of the invitation-only Forbes Coaches Council. She has been interviewed by Forrester Research, featured as a LinkedIn Social Selling expert by LinkedIn itself, Inc., Mashable, AARP, and has appeared on shows all over the US and internationally, at professional associations, as well as workshops and conferences.

The Components Behind A Highly-Engaged LinkedIn Post

Writing and posting LinkedIn posts is a great way to gain more attention from the get-go on LinkedIn. Organic reach might be dying on other social media channels, but publishing and sharing on LinkedIn still has the potential to reach nearly 20% of your network. Mary talks about the components behind a highly-shared and engaged LinkedIn post.

Mary Fain Brandt
10 AM PST | 1 PM EST

Mary Fain Brandt is a San Diego based LinkedIn Strategist, Speaker and Career Consultant who works with business professionals and entrepreneurs to optimize their LinkedIn profiles so they stand out as experts in their industry and get more clients.

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